CarlsbergBritvic-SDR-Convenience-v20 - Flipbook - Page 28
Welcome
Sustainability
Category overview
2024 IN NUMBERS
The convenience soft
drinks category
is now valued at
£5.3bn
growing by
+3.6%
adding
£185.8m
A staggering
2.5bn litres
(equivalent to
991
Olympic size
swimming
pools!)
were bought
in convenience
growing by
3.3bn
+1.9%
units sold in 2024
equating to
+4.1%
while units
remain broadly
flat at
105
in impulse outperforming
take home value
-0.5%
in 20241
1
On-the-go soft drink value
sales grew a healthy
+2.7%
3
with
3
units bought
per second 3
1
The top three soft drink
manufacturers have remained as
collectively
delivering
£124.3m
1
1 Nielsen IQ, Total Convenience, Total Soft Drinks Britvic Defined, Value sales, 52WE 04/01/25
2 Nielsen IQ, Total Convenience, Total Soft Drinks Britvic Defined, Volume sales, 52WE 04/01/25
3 Nielsen IQ, Total Convenience, Total Soft Drinks Britvic Defined, Unit sales, 52WE 04/01/25
28
YEAR IN NUMBERS
